Another block car recall system in-depth implementation factors is the China market, even if is voluntarily recalling, also tend to be put on a layer of demonized coat. Behind this phenomenon hidden because long-term information asymmetry, triggering a weak consumer of strong manufacturer of extreme distrust, and some media treat real is voluntarily recalling misreading.
This article analyzes the car factory is voluntarily recalling, real responsibly according to China's regulations implementing recall, One kind is overseas department launched the recall survey in the Chinese market triggered voluntarily recalled, at present, this part recall commonly have limitation backward persistent ailment, Again a need is quotes "active" recalled, namely because departments according to consumer complaint launched defects after investigation, manufacturers have to recall.
See if the car recall powers America recalls of data analysis, according to the saqsiq defect product management center relevant leaders to provide the data, 2009, the American automobile manufacturers launched recall for 398 times, accounting for recall times the total number of recall 69.7%, 51.4%; Defect survey office (ODI) launched recall 149 times, accounting for recall times the total number of recall 26.1%, 48, Vehicle safety compliance office launched 24 times, accounting for recall recall number, the total number of recall 4.2% 0.6 per cent.
The reporter thought that the next phase, the competent departments shall, through the authoritative media, to strengthen the disclosure of information voluntarily recalling process, which encourage trustworthiness enterprise down concerns, and voluntarily recalled real persecute those who do not speak enterprise's credit accelerated "active" recalled.
Showing posts with label number. Show all posts
Showing posts with label number. Show all posts
Thursday, February 17, 2011
While China new car sales
Beijing, feb 13 report (reporter south Calvin) lunar New Year eve, rabbit Toyota motor corp. Announced, because existence engine oil leakage risk in the global scope recalled nearly 170 million cars. Since then, domestic media and Internet users for this recall does not involve China market misgivings about everywhere. Although Toyota China respond promptly sold in China, said the related models didn't use problematic parts, there is not the same problem, so the recall does not involve the Chinese market, but industry still for possible through informal channels to enter the Chinese market should recall expressed concerns about the fate of the vehicle.
Chinese consumer why "yi allergy"
Reporter long-term observation, as the world's largest market for new cars, consumers, Chinese consumers have been on automobile recall news very "allergy". Not only is the Toyota brand, media reports said a car which brand in the United States or other overseas markets actively recalled, consumer heart will immediately up "goose bumps" : if recalled because of parts purchasing channels and the difference is not including China market, consumers will doubt among them rigged, If recall including China market, consumers will pay close attention to recall the limitation, quantity and treatment, look be reckless.
In automobile recall issues, China consumer "yi allergic" is domestic loose regulatory environment and manufacturer's long-term integrity and store large QiKe attitude, also caused by a can change come over.
For example, in China's automobile market two years continuously surpass the United States as the world's largest market for new cars, comparing the two countries auto sales and annual recall quantity and frequency, apparently not in proportion. According to the saqsiq defect product management center relevant leaders to provide the data, 2009 American new car sales 1043 million vehicles, recall 1784 million vehicles and delivery times; Japan's new car sales 460 million vehicles, recall 311 million vehicles, 291 times; British new car sales 213 million vehicles, recall 76 million vehicles, 199 times; though as high as 1364 million vehicles, the world's first, but only 136 million vehicles recall, 56 times. This means that, in the countries all over the world actively developing automobile recall management, foreign auto enterprise also pay more and more attention to product safety, under the background of China's automobile enterprise responsibility consciousness remains to be strengthened, and the automobile market in China recalls of times and the number is da is less than the world average normal level, China automobile recall system urgent need of perfect.
Chinese consumer why "yi allergy"
Reporter long-term observation, as the world's largest market for new cars, consumers, Chinese consumers have been on automobile recall news very "allergy". Not only is the Toyota brand, media reports said a car which brand in the United States or other overseas markets actively recalled, consumer heart will immediately up "goose bumps" : if recalled because of parts purchasing channels and the difference is not including China market, consumers will doubt among them rigged, If recall including China market, consumers will pay close attention to recall the limitation, quantity and treatment, look be reckless.
In automobile recall issues, China consumer "yi allergic" is domestic loose regulatory environment and manufacturer's long-term integrity and store large QiKe attitude, also caused by a can change come over.
For example, in China's automobile market two years continuously surpass the United States as the world's largest market for new cars, comparing the two countries auto sales and annual recall quantity and frequency, apparently not in proportion. According to the saqsiq defect product management center relevant leaders to provide the data, 2009 American new car sales 1043 million vehicles, recall 1784 million vehicles and delivery times; Japan's new car sales 460 million vehicles, recall 311 million vehicles, 291 times; British new car sales 213 million vehicles, recall 76 million vehicles, 199 times; though as high as 1364 million vehicles, the world's first, but only 136 million vehicles recall, 56 times. This means that, in the countries all over the world actively developing automobile recall management, foreign auto enterprise also pay more and more attention to product safety, under the background of China's automobile enterprise responsibility consciousness remains to be strengthened, and the automobile market in China recalls of times and the number is da is less than the world average normal level, China automobile recall system urgent need of perfect.
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